Unsecured Lending
A financial companion for any aspects of your life
THE PROJECT
Scope of work: Design research, UI/UX design
Date: July 2021 - January 2022
Banks, nowadays, have become adept at focusing transformations on customer journeys - the process that customers go through to meet a need, such as opening an account, borrowing money, or securing help with transactions or payments. In a bigger context, the project represents an initial attempt within a long-term and holistic transformation of a local bank towards its change organisationally.
THE DESIGN
The piloted output is expected to benefit the customer with customisable products and clear procedure while also empowering the effort of the bank's loan officer.
THE PROCESS
The series of tasks divided into ‘sprints’ that might involve UI/UX designer are summarised hereunder:
OTHERS +
