Gapa
Design for services and mitigating unfavourable-effects of urbanisation
THE PROJECT
Scope of work: Design research, co-design facilitation, service design, communication design
Date: March 2020 - April 2021
Team: Phan Anh, Awa Caba, Elisabetta Demartis, Asmaa Kherati, Lan Nguyen, Hanh Nguyen
Urbanisation represents one of the four demographic megatrends today, profoundly changing the way city and its population are using products, services and spaces. New urban developments are presented as rational response to projections of high urban population growth and unfavourable pattern of urbanisation but there is still a call for more adequate approach. The support that service design can offer to the urbanisation has been largely discussed in recent time. This project aimed to explore how design tools, methods and techniques can be applied to adapt to multiple layers of developing in urbanisation context.
THE DESIGN
The proposed solution was carefully considered taking into account all the materials during research phases. The expected outputs therefore consisted of the full development of the solution from all perspectives: its mission and vision, the product service system offering, the impact measurement and indicators, the user experience across touchpoints, the spatial/urban requirement, the stakeholders' engagement, the business model and plan, a roadmap for implementing.
THE PROCESS
The study aimed to understand which adaptation of service design tools and methods, and which kind of stakeholders' involvement, would be needed to support the long-term development in the case of a brand new urban centre (Daga Kholpa).
This project was thought also as the starting point to apply design tools and methods not only for new services in new urban settings, but also during new urban developments, in order to make them all less painful.
OTHERS +
