AgriAction
An initiative promoting African local food products
THE PROJECT
Scope of work: Graphic design, illustration
Date: April 2020 - November 2021
Team: Elisabetta Demartis, Miguel Godonou, Asmaa Kherati, Giulia Marocchino, Lan Nguyen
AgriAction is an initiative dedicated to promoting scientific research innovations to positive impact agricultural entrepreneurs in West Africa through the publication of articles and infographics on the nutritious values and business opportunities of local food products. This project aims to raise public awareness on the importance of people's nutrition and food safety and showcase the opportunities that the production, processing and sale of nutritious local products can offer to young people wishing to get into agricultural entrepreneurship.
THE DESIGN
The proposed materials encompassed a landing page that provides an overview of the project and a downloadable booklet in pdf for anyone who cares. By now, the booklet has been published only in French.